Lean Talent Acquisition: Eliminate waste, offer Recruitment as a Service

There is a lot of talk about Talent Acquisition and Employer Branding, but mostly just talk with little substance. Too often it – unfortunately –…


I’m an artist, a salesman, a marketer, a magician and a matchmaker. Or in another words a modern-age recruiter. But let’s face it, there are very few, if any, roles within HR that are as scrutinised as recruiting.  I aim to change that. You see, the truth is that recruiting is hard and complicated and I will explain why that is.

Secondly, we need to blow up HR and build something new. Something that puts people before strategy. Human Resources as a whole is broken and needs to be reinvented. Current HR norms need to be abandoned and people in HR need to start to think and act differently. HR is not a support function but a key business function and an enabler. Instead of processes and systems we should focus on culture, leadership and empowerment. This applies to recruiting as well.

Times have changed and recruiting has evolved (thank goodness). Social Media, various new recruiting tools and employer branding have all shaped the way recruitment is done. Today recruitment is marketing. In many fields top candidates are in the driver’s seat and they know it. Compelling employer brand is becoming vital for successful recruitment. In this rapidly evolving world, how do you find the best talent? How do you attract them? And how do you retain them? Stick around and lets find out.

¡Viva la revolución!



My name is Ville and I’m a farther of two, a husband, a geek and a talent hunter. As a geek, tech recruiting is somewhat a natural fit. I especially like the versatility and how it’s not just recruiting but also many other things. It also lets me mingle with geeks alike, without the need to be an engineer myself. I do what I do because: 1) It lets me to make a difference, 2) Every case comes with new challenges, 3) It gives me the ability to network with interesting people.

Currently I’m responsible of recruiting at RELEX, which is a Finnish software company. Check us out here: .

This site has been around since 2011 and is actually my second blog. The first one was called “Omenafarmi” [Apple Farm] and as the name suggests it was all about the wondrous walled garden of Apple. Omenafarmi was written entirely in Finnish to fulfil the need for a Finnish Apple site. This seemed to be working quite well. Over the years Omenafarmi established its place among the Finnish Apple enthusiasts and was reaching couple thousand unique visitors per month. A very respectable number considering that Apple wasn’t yet a household name in 2007 (not in Finland at least).

Ultimately writing for the site became more of a must rather than something fun. So, I decided to pull the plug in 2007.

Besides the blog there was also a podcast. “Farmarit” [Farmers] podcast was once one of the most listened podcasts in the Finnish iTunes Store, which was quite extraordinary achievement! Farmarit was all about films, TV and videogames seasoned with some groovy indie music. Most importantly it was really fun to do!

I enjoy cooking! And I love Italian food. It’s so simple, elegant yet delicious! I also enjoy reading enormously. Though, I have to admit I don’t do it nearly as much as I would like to. My reading consists mainly of (some might say boring) biographies and books relating to management, society or politics.

Final note. There’s no need to panic if you’re not into recruiting, management and all that “boring” stuff. Technology has been the back bone of this site from the beginning and will remain so. I will publish in two categories and it’s up to you to make the decision which one is for you.


HR & Management + Tech

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Helsinki, Finland

Phone: +358 50 463 0188

Recruiting is hard. It’s just finding the needles in the haystack. You can’t know enough in a one-hour interview. So, in the end, it’s ultimately based on your gut. How do I feel about this person? What are they like when they’re challenged? I ask everybody that: “Why are you here?” The answers themselves are not what you’re looking for. It’s the meta-data.
Steve Jobs